Match the item to the setting.
A workplace, a hospitality venue and an outdoor event have different audiences and routines. Consider who would carry an ashtray, when it would be offered and how it fits the site’s existing waste and smoking arrangements.
Three ways to plan distribution.
- Workplaces: include a clear litter message in communication with adult staff who smoke.
- Venues: offer information through staff at appropriate locations, consistent with the venue’s rules.
- Events: prepare the handover, staffing and waste arrangements before ordering a giveaway.
Make the branding useful.
Your logo identifies who is behind the initiative. A short message explains what you are asking people to do. Keep the two working together, with enough contrast and space to read the print.
If you have a broader campaign, use its approved artwork and wording as the starting point.
Get the practical details into the brief.
Tell us the estimated quantity, delivery postcode, target date and whether the artwork is ready. If an event date is fixed, include it in the first enquiry so timing can be discussed before you commit.
You do not need every detail decided to start a conversation. An approximate quantity and a clear idea of the audience are useful first steps.
Looking for custom printed lighters?
Tokai Australia handles current lighter products and printing enquiries.
